The Client
MR SIMON MOYES
Mr Simon Moyes is an established and highly experienced independent Orthopaedic Consultant Surgeon with clinics within 130 Old Broad Street and The Wellington Hospital.
Operating solely within the private sector, Mr Moyes specialises in arthroscopic surgery for the ankle, shoulder, knee and foot. His patients are generally either referred by GPs or physiotherapists or are self-referred.
The Goals
In this light, Mr Moyes was keen to raise the profile of the clinic to the consumer and vertical media, GPs, therapists, particularly targeting sectors mainly within the leisure and sporting fields.
Spreckley delivered a media relations strategy that increases the profile of the clinic, its service and expertise. Thought leadership comment was offered to journalists based on newsworthy topics.
Spreckley also developed content strategy and full management of the Simon Moyes digital platforms; the online Blog, Twitter and Facebook.